Assists your marketing coordinator

Giselle

Practice Growth
“I find revenue hiding in your existing patient base.”
0
Leads / month
$0K
Revenue recovered
0x
Avg ROI
What Giselle does
Six systems running your growth.
Every feature works together — Giselle doesn't just generate leads, she scores them, attributes them, and tells you exactly where your next dollar is coming from.
Growth Brief
Weekly report identifying your highest-value revenue opportunities across all patient segments and campaign channels.
Patient Reactivation
Identifies dormant patients with pending treatment plans and launches personalized reactivation sequences automatically.
Campaign Engine
Launches, monitors, and optimizes multi-channel campaigns — Google, Meta, email, SMS — without you touching a dashboard.
Lead Scoring
Ranks every incoming lead by estimated production value, insurance fit, and likelihood to convert — so your front desk calls the right people first.
Attribution Tracking
Traces every new patient back to the exact campaign, channel, and creative that brought them in. No more guessing what's working.
Review Management
Automates review requests after positive visits, monitors Google and Yelp sentiment, and alerts you to anything that needs a response.
How it works
Live in 7 days. Not 7 months.
Giselle connects to your existing practice management system — no rip-and-replace, no IT team required.
1
Connect your PMS
Giselle integrates with Dentrix, Eaglesoft, Open Dental, and 12 other systems. A 15-minute setup.
2
Giselle analyzes
She scans your patient data, identifies revenue gaps, dormant patients, and high-value opportunities within 48 hours.
3
Campaigns launch
Reactivation sequences, review requests, and growth campaigns go live automatically. You get the Growth Brief every Monday.
Who Giselle works for
Built for every role in your practice.
Giselle surfaces different information to the right person at the right time — your doctor, your coordinator, and your front desk each get what they need.
Doctor view
Know where your growth is coming from — without managing it yourself.
Giselle assists your marketing coordinator and runs in the background while you focus on clinical work. Each Monday morning you receive the Growth Brief — a concise summary of what moved, what's at risk, and where the next opportunity is.
Growth Brief every Monday — production vs target, new leads, reactivated patients, and one recommended action
Campaign ROI in plain numbers — see exactly what your marketing spend produced last month, benchmarked against your goal
Dormant patient alerts — Giselle flags high-value patients with unscheduled treatment before the opportunity expires
Review score tracking — Google and Yelp ratings monitored, 5-star requests automated after positive visits
Treatment Coordinator view
Every lead is scored and ready before you make the call.
Giselle assists your treatment coordinator by ranking incoming leads by value, insurance fit, and conversion likelihood — so your coordinator spends time on the right patients, not the whole list. Reactivation sequences run automatically in the background.
Lead score on every inquiry — estimated production value, insurance type, and call priority ranked automatically
Reactivation queue managed for you — dormant patients with pending treatment are sequenced, contacted, and tracked without manual list-building
Follow-up timing automated — Giselle sends the right message at the right interval so no lead goes cold between your touchpoints
Campaign source on every lead — know whether each patient came from Google, Meta, reactivation, or referral before you pick up the phone
Front Desk view
New patient calls arrive pre-qualified. Reviews go out on their own.
Giselle assists your front desk by handling the outreach that doesn't need a human — review requests, reactivation texts, and appointment reminders all fire automatically. Your team focuses on patients who are already in the building.
Inbound leads pre-triaged — by the time a new patient calls, Giselle has already scored them and routed them to the right person
Review requests fire automatically — no manual follow-up required after visits. Giselle sends the request at the right window post-appointment
Recall and reactivation off your plate — hygiene recall and dormant patient outreach run through automated sequences, not manual calls
Campaign traffic labeled at source — when a new patient calls from a Google ad, you see it — no guessing where they heard about you
The Giselle Hub
Your practice growth command center.
Every metric, campaign, and patient opportunity in one view. Built on the five-zone page anatomy — always the same layout, always where you expect it.
Zone 1 — Header
Giselle
Practice Growth
Zone 2 — Alert
12 dormant patients with pending implant treatment plans detected. Reactivation sequence ready to launch.
Zone 3 — KPIs
New leads
147
+23% vs last month
Revenue recovered
$22K
+$4.2K this week
Campaign ROI
4.2x
Above 3x target
Reactivation rate
34%
Industry avg: 12%
Zone 4 — Charts
Lead volume — 6 months
Revenue by source
Zone 5 — Table
CampaignLeadsCostROI
Google — Implant Keywords42$1,8406.1x
Meta — Cosmetic Lookalike38$2,1004.8x
Patient Reactivation — Q131$0∞
Email — Hygiene Recall24$0∞
Google — Emergency12$9603.2x
Pricing
Giselle is included in two tiers.
Giselle assists your marketing coordinator across both Ignite and Blaze — choose the tier that fits your practice stage.
Ignite
$3,500 /mo
Miles + Giselle. Management and growth for practices ready to scale.
Includes
  • Everything in Spark
  • Giselle — full growth suite
  • Growth Brief weekly
  • Campaign engine
  • Patient reactivation
Blaze
$5,500 /mo
All four agents. The full practice operating system — growth, management, development, and training.
Includes
  • Everything in Ignite
  • Devon — Narrative + Storybook
  • Alma — Daily Rounds
  • All 47 features
  • Priority onboarding

Find the revenue your practice is leaving behind.

The Practice Scan takes 12 minutes. You'll get your score, a gap analysis, and a roadmap — whether you work with us or not.

Free · 12 minutes · No sales call required